Prioritise your editorial calendar with first-party data
Publishers face a unique challenge: hundreds or thousands of articles, aging content, and limited editorial capacity. We tell you which articles are decaying, which topics have content gaps, and which near-win rankings just need a refresh to drive more traffic.
Content decay prioritisation
For publishers, content decay is the primary risk. Our decay detection finds articles losing traffic before the decline becomes critical — giving your editorial team time to refresh before ranking recovery becomes difficult.
CTR gap: better headlines without rankings
Near-win articles are ranking well but not getting clicks — often a headline problem. CTR gap analysis shows exactly which articles need a headline test, not more content.
Content gap in coverage areas
Find search queries in your topic areas where readers are looking but you have no article. These are the editorial gaps that competitors are filling while you miss the traffic.
Internal linking at scale
Large content sites have massive internal linking opportunities. Our pgvector-based similarity matching finds the most relevant cross-links across hundreds of articles.